Williams of St Ives longboard

 Oliver in Aquitane, France has sent in photos of a rare St Ives longboard. Williams boards were one of the first makers of malibus in the UK, started in late 1963 / 1964, and made from Keith Slocombes small factory at Lelant ; Williams predates Bilbo and Bickers, and were made when St Ives was the main surfing centre in Cornwall. The label was started by brothers James and Peter -George Williams ; their brother Charles started Atlantic a few years later ( circa 1967 ?)

 This board is a nice pig shape from around 1965/6 . The address of Surfers store St Ives features on the logo - this was Keith Slocombe's shop, and the first proper surf shop in the UK, opened in 1963. The shop sold its own brand longboards from Keith Slocombe's factory, and Williams boards.

 Unfortunately this board is not in original state,which is a real shame as its the first one that come up for sale in ages, and I've only seen a small handful of others. The fin is a replacement and the yellow resin coat is a later addition probably to hide repairs.

 Surfers store in St Ives 1960s

Early surf comp in St Ives 1965 or 66

'Surfers store' longboard, probably made by Keith Slocombe circa 1964

Lovely Williams from the Gul collection